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Branding is essentially about building a relationship with your customers. Your tone of voice establishes who you are and why a customer should buy your product or service.
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What can you do to actually increase workplace productivity, and which tactics really aren’t all that helpful? (We’ll give you a hint—encouraging multitasking won’t get you very far.) To answer this question, we decided to create the ultimate, research-backed guide to office productivity.
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This week, Peter and Jonathan list their most-hated business buzzwords and talk about false assumptions you could be making about your business. Joe Pulizzi (founder, Content Marketing Institute) also joins in to talk about the six steps of the Content, Inc. model.
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If you think you have stories, insights, or tricks-of-the-trade to add to the LivePlan blog, read on!
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A joint venture is when two parties come together in a formal agreement in order to undertake a single business enterprise that will benefit each party.
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The good news is, sales calls don’t have to be painful or demeaning. If they are, then you’re doing it wrong.
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These three methods for problem solving that have proven track records in the world of commerce. These are big ideas that have inspired countless companies both large and small.
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Choosing the right location is about so much more than finding the place that looks closest to the one you’ve envisioned.
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The answers you give will shape important choices as you move forward, and if these questions aren’t asked and answered, you’ll almost assuredly wander off the beaten path and get yourself into trouble.
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Ebay is a great route to either use as a full-fledged business, or as way to clear out clutter and make a bit of extra cash doing so.
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