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From article: One of my vacation reads this year was "Famous Last Words" by Jonathan Green. This sometimes funny, frequently poignant compilation of deathbed quotations offers a glimpse at the characters of famous people as revealed by their final words. Whatever words you may utter if your business collapses, the failure can often be traced Read More

How to use twitter, facebook, and other social media to market yourself, your products, and your company or brand. Read More

There are a lot of little things that can junk up your code, but, for the most part, the search engines don't really care. It doesn't matter to them if your HTML validates or if you keep your code "clean" or not. When it comes to analyzing your pages for search engine rankings, none of that really matters a whole lot. But when it does matter, Read More

New research released today from the National Federation of Independent Business shows the top concerns among small business owners are business costs, particularly those that are difficult to control such as health insurance costs, energy costs and inflation. Read More

Brand reputation, or what your customers think about your business, is crucial for any small company that wants to attract new clients and grow a business. What one customer says in a blog or product review can directly influence another customer's decision to choose you over your competitors. Here are four ways you can monitor your brand onli Read More

The cost of health care is on the rise and fewer micro-businesses owners are offering coverage to their employees. A survey of nearly 4,000 micro-businesses found that 18.6% of the respondents said their health care plans are covering full-time employees this year. That number is down from 46.2% in 2005. A micro-business has 10 or fewer em Read More

Think about all the awful, awkward, agonizing situations you've been in when there was an elephant in the room. Maybe the elephant is that you're nervous, maybe you're low in experience on a given issue, or maybe you're about to say something highly personal. Whatever's making everyone so uncomfortable, here's a tool you can use to Name It a Read More

A great starter guide to onsite search engine optimization for small business owners. Read More

Headlining NFIB's 2008 Small Business Summit is presidential hopeful Sen. John McCain. Other speakers include Meg Whitman, former President and CEO of eBay, CNN political commentator Tony Snow, Roger T. Staubach, and political bloggers Charlie Cook and Stuart Rothenberg. Sens. Barack Obama and Hillary Clinton have also been invited to speak. Read More

Let's explore a facet of social media that's often ignored -- B2B (define) social media. Last month, my agency ran a social media seminar at the New England Direct Marketing Association Conference. When an audience member asked about B2B social media, Bianca Garcia, one of our star media planners, jumped right in with a lot of good information. Read More