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You're ready to ditch your office job and become your own boss. But how do you start—and what if you don't have an idea or a plan? This guide is for you. Read More

I get this question all the time: How do I ask for a recommendation on LinkedIn? Answers in this post. Read More

We all want to know what our competitors are doing. But no one wants to tip off their rivals while doing research. Creating phony leads are easy, but there are actually less risky ways to obtain the same information about your competitors.

Here are six sneaky ways to scope out your competition ( Read More

We’ve already seen how hiring the remote candidate can pose unique issues owing to the location of your new hire. You need to search for dedicated and motivated workers (preferably with prior experience working remotely) who seem like a good fit for your culture.
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Marketing your small business doesn't have to be a long drawn out and painful process for entrepreneurs and marketers. Here are some easy marketing tips you can do every day. Read More

“My business is fine – I don’t need technology – I’ve operated the same way for 20 years and have done it successfully”. Fair enough. We understand that it might be hard for you to see how free online tools can help you grow a primarily offline business. But wipe the sweat off your forehead and rea Read More

You may not have time to do all your Marketing yourself so you're thinking about hiring someone to help you. Here's why hiring a marketing intern or entry-level Marketing Admin is a huge mistake. Read More

Even great business ideas need to be tested first. So before throwing money and time at a potential new online business idea, here are some ways of testing your concept first. Read More

Think Instagram is just for highly visual businesses? Think again. Here's how to make an Instagram marketing strategy work for your small business, no matter what your product or service. Read More

Your systems and procedures are the operations manual for your entire business. Anything that is a repetitive task, needs a step-by-step guide, so that someone (besides you), can use it for reference and do the job without you having to constantly manage them.
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