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Reading through Microsoft’s 1995 Interface Guidelines is like unearthing a lost relic. The 381-page tome — for designers creating Windows apps — got me thinking about how much has changed, not only with Microsoft but with software overall. The guidelines are ahead of their time.

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Leadership training is always partly to do with motivation. All leaders need to develop the skill of motivation. Motivation is a specific emotion. All emotions are a product of thought, because whatever you think about causes an emotion. Read More

Do you track your social media marketing results?

Wondering how to make more sense of ROI? Read More

Gleanster Research found that B2B companies spend more than a half of their annual budgets (55%) on content production and creation.

The more concerning thing is that a large proportion of this spend is wasted on unproductive man hours, and competing priorities. Read More

When you launch a small business, you experience a commercial climate driven by technology and employees.

Your reliance on these resources and the products or services you plan to offer determines the liability risks you face and the insurance you need to meet them.

5 liability risks you shou Read More

You’re probably looking for productivity tips because you’re feeling – well, pretty unproductive. It’s easy to get caught up in nonproductive things. Following are 12 productivity tips from 12 unique individuals. Which one will help you out? Read More

Technology has made it easier than ever to run a successful business all on your own. But for those small business owners hoping to grow their companies, at some point you’ll likely need to consider hiring your first employee.

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Did you know? Election 2016 is actually a case study of two of the biggest sales funnels in HISTORY.

This article breaks down the key points for each, from retargeting to emails to landing pages. We show you which candidate's conversion game has the edge.

The 2016 Presidential Marketing Funne Read More

While they may not be the top thing entrepreneurs think about, lawsuits are not something to be to taken lightly. One of the most common legal threats facing small business owners is the risk of employee lawsuits. Luckily these are avoidable when you take a few precautions. Read More

In today’s world where digital media and the internet are becoming commonplace for marketers to deliver their marketing message, the multi-million-dollar question of how to exponentially increase its impact to your untapped audience still remains one of biggest quest that needs a solution, or there Read More