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Find out if your brand is at risk to lose all of its organic reach in the coming months. And my opinion on what you can do to fix it. Read More

By Megan Totka

Spring is almost here. It’s a season of renewal and revival. Around the house we do our “spring cleaning.” In the garden we prune plants after months of cold weather so they can put out strong fresh growth. Is it time to prune your business? Do you need to simplify operations, con Read More

RadioShack announced that it will be closing 1,100 stores in response to a lackluster 2013 holiday season. The 93-year-old electronics retailer suffered $400 million dollars in losses in 2013 compared to $139 million in 2012, according to the New York Times. As if hemorrhaging profits weren’t bad e Read More

Sweden is considered as one of the most progressive and gender-equal countries in the world. But still, equal pay is still a major issue.

“It’s sad that Sweden is considered to be a global example of equal pay, given how far we have left to go. Therefore we want to do something on a global scale Read More

Anybody can make a mistake, it's easy. What separates sales people is how they view it - dead end or opportunity - and what they do as a result. Read More

Red. Green. Blue. Yellow. Your brand's color matters. Here's a few things to keep in mind when choosing your brand's colors. Read More

Think you're the only one who's stressed out and freaked out in your business? You're not alone. In this list of the secrets of entrepreneurship, you'll discover the secret business truths people rarely talk about. Read More

Got a freelance writing client who balks at your quoted rate? Here are a dozen simple ways to overcome that pushback and get the rate you want. Read More

Across the U.S. small businesses like coffee shops and drug stores struggle to compete with national chains like Starbucks and Duane Reade. They fight to stay afloat against the competition and many eventually go under, replaced by the very corporations that priced them out. Many of us are sad to s Read More

What's the point of a website if your readers don't do what you want them to ? This post shows you 7 ways you can get your readers to take action! Read More