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Many businesses understand the importance of getting involved in the social networking arena, but most companies are focused on using sites like Facebook, Twitter and LinkedIn. While there's nothing wrong with these large social networks, another network is growing rapidly and has the potential to Read More

Ask most social media or SEO consultants, and they’ll tell you that press releases are a critical part of any marketing strategy. After all, if a news outlet picks up your story, you can generate a tremendous amount of traffic and buzz for your company or product. Read More

Effective low cost marketing can seem daunting, if not impossible. To have a chance to compete in the open market, you need to have the kinds of expertly crafted ad campaigns that only Don Draper can come up with. Read More

These days, interaction is a sure-fire way to increase your transactions and with a business blog you can enhance interaction and reach out to more people. Read More

Today’s “I Want to Be” Series features Miranda Marquit who works from home full-time as a freelance finance writer for many personal finance blogs. Read More

To gain online success is very essential as it's the base of increasing one's income. Apart from posting and receiving comments, there are many tips which one follow to become successful in this field. Read More

The most common response I hear when asking people what they don’t like about AdWords is that it can be costly. While pay-per-click advertising can actually be the most cost-effective way to go about advertising, I can empathize with that complaint. Read More

Local search results already play a large role in Google rankings. We expect local to play a larger and larger part in the future. We have seen some signs with our local Kingston SEO clients of this already as Google Places went from showing 5 results to 7 results about six months ago. This is near Read More

Has your website experienced an unexplained dip in traffic? Meaning, that you have been marketing the website as you always have been and there is no seasonality issue to contend with? Google is constantly changing the search algorithm, but with the roll outs of the Google Panda and Google Penguin Read More

One thing that I am constantly stressing to my clients is that they can’t let month-to-month fluctuations (visitors to site, ranking in SERPs and so forth) shake their faith in their SEO campaign. Too often, site owners panic during a slow month and decide that SEO isn’t working for them and they s Read More