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It is critical to balance the risk and reward when financing small business. Learn how to achieve this delicate balance. Read More

Connecting with influential people in your industry online can be a great way to create massive buzz about your business. Here's how you can get started! Read More

New data shows a changing landscape for B2B content marketers, and in Episode 105 of the Content Marketing Podcast, we discuss 5 of the most surprising facts from this latest report … plus the action steps to make use of these insights. Read More

What these people do not realize is that the only difference between the ones who are successful and those who are not is building apps as a business or as a hobby. Here are the two things that define every single successful mobile app today. Read More

Social media and email marketing campaigns are becoming the new normal, replacing traditional print, radio, and television ad campaigns. Studies show that 80 percent of marketers use email to promote their goods and services, and 88 percent of American companies will use social media to do the same Read More

According to the Corporate Executive Board, the average B2B buyer completes 57% of her buying process before ever contacting a salesperson. Read this article for tips on how to match your sales process to the modern buying process. Read More

Events and hospitality companies are already well into planning and promotion for the Spring events season. Social media offers some great opportunities for events management and promotion companies to engage with delegates, exhibitors and suppliers – in the lead up to an event, during and after it Read More

Shopping malls are unanimously recognized as the ultimate stalwarts of the retail expansion, importance and customer preference, even in this age of eCommerce aggression. Shopping malls are expansive, majestic and for a long, long time they are celebrating the spirit of retail dynamism, versatility Read More

One of the hottest social networks right now is Pinterest. We’ve blogged about Pinterest before, but in case you haven’t dipped your toe into the pool of pins, here are some interesting statistics that may get you to jump in head first! Read More

Successful startups seem to follow similar paths to greatness, and unfortunately all too often that path leads them back down the hill much faster than they went up. Big company powerhouses, like IBM and Xerox, took fifty years to make the cycle, but new companies today, in the age of the Internet, Read More