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New research from Sysomos shows that 92.4% of all retweets happen within the first hour after the tweet has been sent.

This demonstrates that Twitter users are not browsing the public stream (or even their own lists) to find and interact with tweets from earlier in the day. Read More

Social media marketing has a new king—Instagram. With over 400 million users and a rate of engagement trumping that of both Facebook and Twitter, it’s not at all hard to understand why. If you’ve visited your Facebook newsfeed lately, chances are you were flooded by so much noise that you forgot wh Read More

Is workplace gender equality on the horizon? Depends on who you ask. According to most of the 375 women entrepreneurs surveyed for the 2017 Bank of Read More

Use people analytics to learn more about your business. How efficient is each department in your business? How well are your people delivering your service? What's the quality of big decisions made in your organization? Find out these answers and more! Read More

Small businesses drive the U.S. economy, and marketing drives a company’s growth, with 77% of small businesses using social media to promote and grow their business. So we wanted to know who’s behind the ideas and trends driving small business marketing? We scoured all sorts of social media and inf Read More

In this article, you will learn what a digital marketing plan is and how it can help your business? Also, how to make sure your website is helping your digital marketing. Read More

With all the major social media platforms adopting live streaming, marketers are faced with the question. Which one should they use? Many times they will opt to stream to more than one at a time at the risk of fragmenting their audience. Is this something you are doing? How does this impact the exp Read More

Work as a portrait photographer or as a freelancer in advertising or the media aren’t the only options when building your photography business. Whether you’re an amateur photographer with some quality photos you think people may be willing to pay for, or a professional photographer looking to sell Read More

The most innovative companies already have diversity targets. Upwork CEO Stephane Kasriel says it’s time to add geographical ones with distributed workforces. Read More

Voice mail, it's up to you, but if you don't leave them, you are leaving money on the table, and limiting your sales success. Read More