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Average session duration, say hello to everyone. Everyone, this is average session duration (or ASD as we call it 'round here). It's a surprisingly important metric for website performance, and we hope you will all spend some time with it.

We find it effective to study alternative metr Read More

Famed columnist Ann Landers has some surprisingly relevant advice for content marketers. Surprising gems of wisdom to guide your content marketing journey. Read More

We definitely had a creativity thread weaving through the week, both on the blog and the podcasts.

On Monday, I continued our “Quick Copy Tips” series by talking about the difference between benefits and features. It’s one of the first topics covered in nearly every copywriting book, but even ex Read More

Making the most of your social media campaign not only involves a well-planned engagement tactics but also having a clear outline of social media etiquette standards that everyone involves in the campaign should fully understand. To know more about the basic social media behaviors that you need to Read More

This may sound like a call to action for a mass exodus from blogging but to be honest bloggers are still going to blog. Here are 15 reasons why you should stop blogging... Read More

Learning how to hire help can save you a ton of time and reduce stress. Here's what you need to do to delegate and get things done the right way. Read More

As an online seller, your product photos determine if you'll get the sale. Rate your photos in our poll and then get some tips for snapping better pics! Read More

Even though ‘big data’ has now been around for several years, the opportunities for startups seem to keep growing, just as the amount of data keeps growing. According to IBM, companies have captured more data in the last two years than in the previous 2000 years. This data comes from sensors, socia Read More

Learn more about these 3 key areas to equip you with the knowledge to jump on the cryptocurrency bandwagon before it’s too late. Check them out here! Read More

Sellers are agents of change, so if you're not willing to embrace change, then what are you communicating to your buyers? Read More