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Would you believe that the first barcode was printed on a pack of Wrigley’s gum, and originally created to help grocery stores track inventory? If you’re interested in learning more fun facts like the ones above as well as how the barcode came to be, then check out our latest infographic. Read More

There are a lot of posts out there, aiming to prove that how much Twitter followers, Facebook fans or LinkedIn connections you have doesn't matter. But is it really so? Find out just that! Read More

One way to truly make your marketing efforts stand out from the crowd is to celebrate and/or plan activities that honor an awareness day. These days are great because they can bring awareness within your community about your; niche/industry, an important cause, or matter that your business support Read More

There is a little misconception in writing killer headlines, many bloggers fall into the common mistake of writing headlines that do not convey the content of the article. Read More

The purpose of the leader is to get the best results from themselves and others.

In order to do that, then the leader must

1. Be sure to do certain things
2. And be equally sure to NOT do certain other things

Question
• What are the principles you must be sure to do?
• And what m Read More

Do you want to maximize your effectiveness at a trade show? Countless hours are spent every year in trade show events, but are you maximizing your effectiveness? Read More

While these next few months are often the most celebrated times of the year, they can also be some of the most stressful for businesses. Are you worried your fourth quarter sales are not where they should be with only three months left in the calendar year? Don’t panic! Here are four ways to help y Read More

What impressions are you creating? Are they building your reputation or are they hurting you? You control the impressions you create, make sure you are creating those you want. Read More

If you own a business or manage your company's content then it's important to have a plan of attack before hitting the social media airwaves. Here are three tasks to check off your list before launching your online content marketing plan. Read More

Here are two spammy link-building techniques that no longer work – but that are still being pushed by many SEO practitioners today. Read More