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This great post by Seth Godin on marketing may seem like it's against marketing but it's really not. In fact, it's kind of a return to a long held theory of Seth's that ultimately you should market people what they really want not what you need to sell. Now, the question becomes how in the world can you figure that out and this Seth doesn't e Read More

Starting with a quote from Ghandi, very little money and a desire to change the world, Summer Bowen built BTC Elements, a boutique fashion, gifts and accessories business providing a carefully selected collection of merchandise that incorporates both environmentally friendly production techniques and attention to social justice. When she had no mo Read More

A unique small business would help welcome newcomers and introduce them to their new community...and make a profit from local businesses at the same time. This great guest post from Bizymoms on Dane Carlson's Business Opportunities Weblog is one you might not think of immediately. Sure, we've all seen those folks show up with gift baskets on TV Read More

One of the delights for many who dine at Chinese restaurants is the fortune contained inside the little cookie desert. Finding little hidden gems inside a surprise package takes us back to the fun we had at birthday parties and opening presents during a holiday. I think businesses can tap the fortune cookie tactic in their own little way to Read More

You have all probably met or even been a flirt at some time in your life.It can be no big deal if this happens in your social life, but in business it can waste a lot your time and money.What does a customer flirt typically do? Well, here are are a few examples: Read More

Government grants for small business are often talked about as an option when launching your new venture, but how realistic an option is this when starting out? Well, in the United States any government grants to help small business will likely come from the states and this list of links from About.com should help you get an idea what's out there Read More

According to a new study by researchers from three Canadian universities, the biggest red flag for a potential accounting fraud is a CEO with a truly oversized ego. Here is a recipe for how to better prevent it. Read More

Have you ever posted tweets and wondered why they were not retweeted? Well, wonder no more now that you are here. Get your tweets noticed by knowing how to draw retweets (RTs). Read More

This post covers the unique core aspects of e-commerce sites that make online shopping possible. Customers appreciate the convenience of ordering online, but if a site is cumbersome, is veiled about its pricing and polices, or does not seem to provide personal benefit, they leave. Read More

Do you know what the majority of business owners have as their preferred recession fighting response? Learn what it is along with what and what not to do. Businesses will be much better off for it—. Read More