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When the customer say, Your price is too high, the first thing we need to do is understand the basis for the statement. Why do they think the prices is too high? Are they just saying it because they are obligated to saying it? Are they comparing your pricing to competition? Are they comparing your Read More

What’s you online marketing strategy looking like? If you’re a local business, the local marketing game is set to become an increasingly crowded place.

With the search engines going heavy on providing a localized experience for searchers (most searches have local intent), a local search engine Read More

Yes, I know…with the huge size of Google at approximately 1 Billion searches a day….and more than 7+ Billion page views a day…it’s sort of hard to even think about those “other” search engines…yet I thought it again time to look at BING & Yahoo….but not for searches but for their inclusion of photo Read More

Enterprises increasingly are using gamification as part of their social media management plan to increase reach across social channels. #gamification #socialmedia Read More

From Small Business Big Marketing Podcast, episode #129:

This is an encouraging story of a small business doing big marketing. Not massive marketing. Not ground breaking marketing. Jut good solid marketing following a tried and tested process of getting clear on your brand first, establishing cl Read More

As the avenues of SEO agencies are being cut off, many have turned to guest blogging, Google knows that guest posting becomes the new spam strategy. Read More

These days, big companies, particularly tech and social media sites, are pulling out all the stops to make your April Fool's Day an hilarious one. Let's check out some of the best tricks so far. Read More

Feedly has added over 3 million users as a result of Google Reader's demise, and now they've improved their service to the point that not only is it a replacement for Google Reader, it is superior in every respect. Read More

7 Laws could direct character and leadership development in modern times. In the article examined the 7 laws of Salem of Kurt Hahn as basic principles can guide the leadership development, today. Read More

2 Tools to guide your priorities and your decisions. In this post are examined the Four Stages of Competence Model and Covey’s Time Management Matrix as tools that can provide a solid framework for making decisions. Read More