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You know social is worth it. You share and engage on Twitter. Your Facebook page is full of interesting content. You blog consistently and share relevant content and tips for your audience. But you may be missing the biggest sleeping giant in your strategy. With over 350 million users, Google+ can Read More

By now you know that Instagram, the smartphone photography app, is super cool. But you maybe aren’t entirely sure how you can best use Instagram for your small business. Lucky for you, we can help! Read More

Running a small business as an entrepreneur is a never-ending challenge of new products, customers, competitors, and an unpredictable economy. This week is National Small Business Week in the US, so it’s a good time to celebrate your successes, and allow the rest of us to acknowledge your dedicatio Read More

Big companies have it easy when it comes to gathering and utilizing competitive intelligence. They have a defined brand and a fairly clear picture of market penetration, differentiators, and existing products and services.

Start-ups, especially high-tech ones, typically don’t have the same luxur Read More

If you want website 'visitors' to become business customers you need to keep track of and engage them. Email marketing is a great way to do this, but how do you grow your permission-based list? Here's 6 tried and true strategies. Read More

Twitter is one of the best sources for traffic that convert. But unfortunately, it is not easy to anyone to get twitter traffic without a strategy. Learn how you can get twitter traffic easier and smarter. Here's 10 key tactics to get twitter traffic. Read More

The second lesson in Blogging University is planning the perfect blogging strategy.

For me, being successful in blogging is all about marketing. While it is undeniable that great content is a must, marketing plays a huge role in it.

Here are 8 very simple steps to build the perfect blogging Read More

“Firing someone is never easy, but you have to be prepared with what you’re going to say and not waver from that position. It’s unfortunate that, as an employer, you have to be wary about potential litigation when firing someone. That’s why it’s best to just keep it short and professional. It’s oft Read More

Administrative Professionals Week is next week, April 20 to 26, and Administrative Professionals Day is April 23. At this time each year, the International Association of Administrative Professionals encourages organizations to give some special recognition to the people who make the office run smo Read More

At first glance, not doing something yourself feels risky: What if it doesn’t get done? What if it’s not quality work? But done correctly, delegating can actually lower the risk in your business. By delegating, you are decreasing the chance that you’ll burn out and that important activities only yo Read More