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The purpose of this post is to talk in depth about what Content Marketing is.

Content Marketing is Creating Content that works to Acquire New Customers

In other words it is the act of... Read More

To succeed at capturing the attention of today’s busy online consumer, you must be able to effectively woo potential clients.

How to use the three C’s of relationship marketing to connect, engage, and create meaningful conversations with potential clients. Read More

Startups face tremendous pressure while competing with their bigger counterparts. They neither have large manpower nor big infrastructure. Social media can become an effective solution in helping them grow. This infographic shows how startups should utilize the power of social media. Read More

We all love a beautiful site-design – one that’s not only easy on the eye, but intuitive to use. It is all about getting the balance right by blending form and functionality. But for some amateur website designers, their pursuit of fancy custom-built texts or custom page designs often seems to clou Read More

With all Google's algorithm changes, should content marketers be worried? Not so. Here are 5 reasons why you should be business as usual when it comes to content. Read More

The job of social media managers is not just login into a Facebook or Twitter account and dabble around the pending notifications, they must have real skills and a deeper knowledge about their audiences. Just because anyone can learn to use a platform or app does not make him/her social media manag Read More

As Google approaches the same slumbering monopolistic phase that Microsoft went through, it’s time to put the beloved search giant to the same test. How would a Google-manufactured car look and act? Read More

Security and Users: Change is the Only Constant Managing user accounts and access to business IT assets is challenging, particularly as cloud and social computing models introduce new wrinkles in security and identity management. Information has become "mobile" along with the users accessing it, ye Read More

Looking for examples of small businesses using YouTube well to promote their company? Check out these 4 businesses using youtube creatively and with a lot of success! Read More

If you're serious about becoming a franchise owner someday, and you're focused on lowering your financial risk, there’s something I want you to do. Actually, it’s something that you have to do. Read... Read More