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One of the most important online marketing tactics today is search engine optimization since nearly everybody that is looking for anything online turns to the search engines. Read More

Recently I had the chance to interview search engine marketing (SEM) expert Kevin Lee. Kevin has been a part of the SEM world practically since its inception (long enough to earn the title of “godfather of SEM”) and is a founding member of SEMPO. Read More

This past year, I’ve heard more and more about a new type of small business, called a “micro-business” (or micro-enterprise). These are usually characterized as owner-operated, with five employees or less, and less than $250,000 in sales. With the low cost of e-commence entry, and powerful Internet Read More

Facebook recently announced new, more relaxed guidelines for Pages' cover photos; here's what you need to know. Read More

If you are a small business owner who is fighting space crunches then working at home is not an option, it becomes a necessity. While working at home comes with Read More

Where now for influence marketing

Last month, Twitter published an article on their developer blog, about new metadata being added to the Twitter API. There were two additions – one to help identify the language of a tweet, while the other was the ability to allow developers to “rank” tweets. Read More

Headed to a conference? Download these 5 must-have mobile apps to help you network, track expenses, take notes and more! Read More

This post sets out the key dangers of thinking and acting in departmental silos. The finance team produce accurate financial numbers but fail to report declines in operational ratios, units, and margins, robbing marketing & sales departments of powerful insights. Product launches are impeccably on Read More

Facebook is now working on voice messages and voice calls. This is the newest effort in the mobile first effort by Facebook. This is one of the recent moves in the mobile communication arena. Read More

Have you ever thought that you too can be a consultant? You can start your own consulting business, put your knowledge & skill at work to guide others and at the same time profit from it. Read More