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It might be just a very off-the-wall bedtime story, but Hagrid (of Harry Potter fame) teaches a valuable lesson, both on how to price your product and on how to find valuable niche markets to serve. Read More

In Episode 4 of the Content Marketing Podcast, Rachel Parker kicks off our "Content Marketing 101" series with "Know Your Customers."
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Hiring young talent can be a difficult challenge for many employers, as they will require a new, progressive recruitment strategy. Read More

This review constitutes an analysis based on a product demonstration and software review conducted by the qualified system software experts at Eval-Source. The demonstration Eval-Source received from the vendor was based on a custom vendor script, designed to validate and/or disprove vendor claims. Read More

Maintaining a positive & favourable image in any public or corporate-facing environment has its challenges, so what is it that PR workers do to help portray celebs & companies in a positive light? Read More

If you're a Business Analyst and you don't know what Business Process Modeling is, odds are you already have the required skills and don't realize it. Read More

Even when your startup is a one-man show and lots of fun, a “business” needs some discipline and controls to keep it from being defined as a hobby by investors, and assure some financial return. Like it or not, you are now entering the dreaded realm of specifying and documenting “formal business pr Read More

There are many advantages to using social media but mishaps can happen as well. Here is what you need to know. Read More

In this article, I share with you 12 questions you can ask yourself today to maximise your results. Achieving what you want in life, career and business starts with knowing the answers to these powerful questions. Clarity is powerful as it enables you to lead powerfully: from strategising to design Read More

You may think of workplace gossip as harmless water-cooler talk, but in reality, it can potentially destroy your office. Read More