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While the first reaction to renting computers, printers and audio visual equipment for business use is that it is expensive and not worth the time. Owning something is always more attractive and you’d be able to use the technology for as long as you like. Read More

One of the goals that many business owners have is to slowly disengage themselves from the day to day running of the business. While this is admirable goal, this situation could actually lead to some thorny tax issues — and increase the amount that they owe. Read More

We would never venture to say that men are not philanthropic, but studies (like this one from IUPU) have shown women to be more likely to give to charities. That being said, with Pinterest being majority women, it seems a very good place to promote your nonprofit! So how do we best utilize Pinteres Read More

There are a number of basic pointers you can keep in mind as you prepare to enter the realm of email marketing. Here are 10 steps to get you started and well on your way to creating an effective, successful email marketing campaign: Read More

Now, Points of Interest is something that has been used on Google Maps for years, but this is the first time I’ve ever noticed it in Google search results…

I noticed what may be a new feature being tested in Google search results called Points of Interest. Read More

In this post at List Building Maniacs, I show you how to set up a custom FB tab so you can drive your fans to all your list funnels! Read More

There's so much that goes into writing great advertising copy that it's difficult to remember the purpose of what you're writing. It's simple, really. You want to point out why the product or service is beneficial to the reader, give the product a brand and make the product stand out among its comp Read More

How do we love Valentine’s Day? Let us count the ways… In addition to being a great opportunity to market products and services, Valentine’s Day also gives brands an opportunity to try out some clever marketing techniques and put together some creative imagery. Be our valentine, and check out a few Read More

Breaking through the mythology surrounding entrepreneurialism may make you a better business person. Read More

Before you decide if hiring an intern is a smart move for you and your business, it’s important to understand the pros and cons, as well as legal and other restrictions.
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