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Aside from being built for general purposes, Gmail Labs features can also be useful for marketing and sales work, because the people involved are constantly interacting with leads and prospects through email. In this article, I discuss 5 Gmail Labs features below that are suited for marketing and s Read More

I think that's the problem every organization needs to confront. The more we rely on technology to improve our responsiveness, to nurture and provide content, to provoke a sales person to call, to enrich the customer experience, the more we look the same! Read More

Likewise in sales, we maximize our ability to win--and bring great value to our customers by playing our own game. But there are huge numbers of things that threaten to throw us off our game. Sometimes, we get off our game, without even recognizing it until we are well entrenched in defense and res Read More

Commitment, deep emotional commitment, seems to be one of the consistent differences between top performers and everyone else. This quality seems to be more about who we are, not how we do what we do. Read More

Do you want to increase conversions and create the ultimate converting opt-in form? This post will give you all you need to know! Read More

Find out why being unique is one of the key ways that customers will choose to buy your product over a competitor, and how you can use this to increase sales Read More

Do you want your brand to evoke an emotion when people hear its name? When people connect with your brand, they may not only buy it, they might also advocate for it! Here are some great tips on making your brand seem more human. Read More

One of the last people experiences I had to deal with in my professional career was with a bullying boss. Now, she wasn't the first bully boss I had ever dealt with but she was the lesson I needed to learn.
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The Pinterest team announced on Monday that its main site would soon get a facelift.
The update, which will only be open to a limited number of users as a start Read More

Lots of people think of owning a whole bunch of franchises-at the same time. Also known as "Multi-unit franchise ownership," this is a good way to build a business up. But, one must put some money up. It's risk vs. reward. Read More