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This might seem a bit of a doh! type question, yet when I ask my coaching clients to describe their ideal clients they often have trouble doing just that. Often the phrase I hear most is Everybody who wants what I have to offer. Read More

Does every business need social media? Social media are so appealing to the human psyche, with the level of interaction that they can bring, there many who suggest that it is now a business necessity too. But it is important to remember that media are not an end in themselves, but are merely a cha Read More

With jobs being more scarce these days you find more and more people setting up their own business and working from home. Here are some pros & cons of home working Read More

If you are unsure as to whether or not you should blog for your business, the following story may help you to make up your mind. Read More

Your blog can be the shop window for your brand and your products and services. If you are unable to write the blog yourself, consider hiring a ghost blogger Read More

Netiquette can be described as the convention or standard for communicating online. This will include communication on the Internet (blogging, chat forums etc.) email, or work collaboration. It could also be very applicable for off line networking. Read More

We can start to look at Twitter through a different lens. Rather than seeing it as a place to pass the time, it becomes an instrument to network more effectively. What’s wrong with that Read More

While having a top-notch Web site, you failed to monitor your forum and someone posted a disparaging remark about a competitor. That competitor, in turn, has decided to sue for defamation and it could cost you plenty in more ways than one. Read More

It is with a hypocritical tear in my eye, that I write the final list post I shall ever write as both an ode and “sayanora” to playing it safe – Five reasons you shouldn’t use a list in your post: Read More

There is a growing and justified concern about the seemingly acceptable practice of using Interns as very cheap (or free) labour, sometimes to the detriment of current employees. Read More