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As an occasional angel investor, I always ask for a business pitch to get me in the mood. I’m still amazed at how many technical entrepreneurs don’t have a business pitch, and offer me their product pitch or product spec instead. I’m a technologist, so I always love to learn about the product, but Read More

There are plenty of websites people can visit to get advice on business software; they can even just go to a provider page to get reviews. But, many of those websites are too promotional to trust. We pride ourselves on being transparent with our customers and helping providers reach out to as many Read More

If you’re considering becoming the owner of a franchise business, it’s important to make sure you’re looking into franchises that are the right fit. But, there's another kind of fit you need to think about. As you'll see... Read More

Most small businesses and young startups can’t afford to hire marketers. We’ve collected some of the essential marketing tools and services that can help you improve your marketing and grow your company’s revenues, even if you know little about marketing.

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Consumers value authenticity and seek out brands striving to make a genuine connection. Here's a close look at three businesses who do a great job telling their brand story through product packaging. Read More

Content marketing is an integral part of your digital marketing strategy.

In 2017, we saw extensive adoption of content based promotion across all industries. In 2018, the practice will continue to thrive even more; especially in small and medium sized businesses. Read More

Navigating the world of social media marketing doesn’t have to be a nerve-wracking experience. When talking about social media marketing, it is just as important to invest some time in understanding what not to do when using social media for business. Read More

Here are some of the reasons why right now is the best time for leveraging on digital technology to transform your good idea into a smashing success. Read More

Too many entrepreneurs I know still believe that that their great idea will carry the startup, and they may even minimize their own value, especially if they have introvert tendencies. Yet most investors agree that the “idea” is worth nothing alone, and it’s the entrepreneur execution that counts. Read More

Time is money. Here is an interesting look at how much time wasting costs to business owners who are always on the run! Read More