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The eternal CEO question is, where did the marketing department’s budget go? Despite conscious efforts to stick to data-driven analysis with the goal of providing accurate and specific answers, attribution is still not where it should be. Part of the reason for that is an ongoing divergence of opin Read More

The GDP for the first quarter of 2019 was impressive, delivering an annualized rate growth of 3.2%. To go along with that great number, in April the U.S. economy added 275,000 jobs. This has driven the unemployment rate down to 3.6%, the lowest in 50 years (December, 1969).
For its part, the small Read More

Your body language helps you with your self-confidence. With the right body expression, you feel strong in front of your audience and you will shine like a star.

Show notes:

How to Make Use of Your Anxiety for Positive Results - Harvard Business Review
Can Three Words Turn Anxiety Into Succe Read More

One of the hardest things to do is to start a successful business. You have to wear many hats just to get some headway. That’s why you should get some assistance if you can afford it. Luckily, some of this help comes from modern social media tools. Read More

Systems might sound boring, but they're the key to achieving more than you ever thought possible. Listen to find out exactly how to set up great systems.
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Utilizing stories has presented a challenge for some digital marketers, as many are uncertain about the best way to utilize them to connect with consumers. In fact, some brands avoid this format altogether. That’s a mistake, as stories offer exciting opportunities for engaging audiences. Read More

In which The Franchise King® writes an open letter to Dunkin'. It's to the attention of the donut recipe department. And it's not good.Check this post out now. What do you think about Dunkin" Donuts-donuts? Read More

As a small business, you want to stand out from the crowd, so how much should you spend on branding? Read More

To know where a business is today, look at their sales. But if you want to know where a business will be tomorrow, look at their customer service. Read More

It’s a whole new world out there in the workplace. Millennials want work that matters, and don’t care for hierarchies. Boomers are coming back to work, but because of their experience, they may be insulted by constant feedback. All prefer more flexible hours, the chance to work from home, and the t Read More