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With the right planning, and some discipline and ambition, it is possible to get your home business off the ground. Start out by moonlighting ethically, and when you are ready, you can quit your day job on good terms. Read More

Many individuals are well aware of the risks involved in identity theft. Indeed, we've been hearing about the dangers of identity theft for years. However, small businesses need to be on the alert as well. Apparently, identity theft of small businesses is on the rise. If you have a small business, Read More

Okay, today we’re going to talk about how not to be annoying. I don’t really care if you want to talk on the phone while you’re waiting in line for your morning coffee. I do care if you annoy your customers on Pinterest. Here are the top 3 things you could do on Pinterest to really get under my ski Read More

We think about our selling process rather than the prospect’s buying process. There’s a way of integrating your selling process with the buyer’s process. Read More

The top 3 keys to successful business growth include an actionable business plan, becoming more authentic and self-aware, and becoming a knowledge-based manager Read More

Creating lasting connections was the idea behind the creation of Facebook. Guest blogger Amanda DiSilvestro offers three strategic approaches for gleaning new markets through FaceBook. Read More

Mobile web usage is exploding as more customers turn to their devices to find local businesses. But just because your website is visible on a mobile device doesn’t mean it’s mobile-friendly. Here's why you need a mobile site, and how to get one: Read More

Ensure that every consumer who ever tries to buy from you (or from the partners consuming your traffic) is offered an experience that is tuned to them. There are three simple rules:

1. If they come from a non English-speaking country, offer their language; offer them their currency; and offer t Read More

Looking for a way to liven things up around your business office? Still reeling from a coworker's successful April Fool's prank last year? You've come to the right place. Read More

If you have decided to use promotional products as part of your small business' marketing strategy, there may be several questions running through your mind. But perhaps the most important challenge is finding a way to maximize profit margins while reducing the cost of promotional expenditures. Read More