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As the head marketer for your small business you need an understanding and knowledge on all the key elements with your brand, market and customers to ensure your business us heading in the right direction. Here are a couple of areas you need to be aware of:

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Managing cash flow is one of the most challenging aspects of being a business owner. Learning to budget, however, can help you overcome this challenge. Read More

One of the things we all know is that clutter can be the killer of creativity and productivity. That is why it’s so very important that you keep your space (real and virtual) uncluttered to the best of your ability to allow for your creative flow. Read More

My experience has mostly been that how a site looks has little to do with how well it does its job. But you want to make sure that your pages aren't giving negative impressions. Here is an example of where overuse of Google ads and poor presentation will harm conversion rates, links and SEO results. Read More

Business Technology!

Always smaller. Always faster. Always BETTER! Meet the UNIVAC, once mankind's greatest techno leap forward. Now a dinosaur!

Can innovation ever replace that which the human can... Read More

LinkedIn is an excellent resource for job seekers. But many professionals may be hurting their chances of making good connections through their use of common "buzzwords" in their profiles. Read More

Music is a powerful thing and good music can provide nourishment to your entrepreneurial soul. It helps in motivating the entrepreneur within you. I have seen that the songs listed below have always helped me out of any blues or platonic phase I may be going through. Read More

Typically, a business is allowed deductions for depreciable, tangible, property. However, § 179 allows a business to treat the entire cost of any § 179 property as an expense which is not chargeable to their capital account. The full purchase price is allowed as a deduction for the taxable year in Read More

The well-regarded online marketplace does the ostrich act concerning a line of tasteless cards. Who suffers? Its other vendors and many of its (former) customers. Read More

Brendan Cruickshank, a veteran of the online job search and recruiting industry, touches on employee leadership development. Read More