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When looking at SEO (Search Engine Optimization) today, you have to factor in a few more things than in the past. In previous years, you only had to worry about content, and before that (in the olden days), you could get away with a decent set of META Tags and a nice smile.

Today, you need to c Read More

Learn about presentation tools that keep your audience awake in "Matt About Friday: The 'Pimp Your Presentation' Edition". Read More

This question always seems to vex the non-financial folks: how can I sell it cheap? Top management wants to know: are they the low cost producer—or are we—or who is? Manufacturing and purchasing folks want to know: what target do we need to hit on costs, purchase prices, etc.? And in the very begi Read More

By many accounts, the franchise "industry" is one of the privileged that is poised to react favorably to the down economy. Coupled with the recent boom in the popularity and understanding of the franchise model, this is perhaps one of many reasons that more and more businesses in a wide array of in Read More

Bloggertone.com has grown significantly in the past year, developing a very strong business community. Hundreds of professionals have joined us already to talk/blog about business and there are many others to come. But why? Read More

When you're raising capital for your small business, there are a couple of places to start. Your best option is to build a "capital base" from a variety of sources, not just one. This post gives and excellent list of some funding sources you may want to start with. For all those thinking about seek Read More

Business lending improves but challenges remain. Recent indicators show a rise in consumer spending as well leading some businesses to think about hiring again. But if you run a small business indicators are that you will only see marginal improvements if at all. Still, a rise in financing options Read More

If raising capital to start a new business or expand an existing business through new services or a new product launch is your aim, this article is a good place to get started. Raising capital can be a critical part of entrepreneurship depending upon your goals but the rules are always changing. Le Read More

I know, I know, the headline is a little harsh, but it’s true! Your small business blog is starting to stink up the Web! And don’t tell me that your blog is the exception; I bet your traffic numbers are just as dismal as your content. Read More

Consultants are often engaged to help a company when specific expertise is required. For that engagement to be a success, it is vital that the engaging company ensures that the scope of the work is defined and that the consultant does not end up doing other things that should be done by operational Read More