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So the root of most of the issues Google is having with THE Canadian Personal Finance Site seems to be failing Google’s Quality Guidelines , seems to be too many links on my home page and on my site so it looks to them like I am a link farm. I feel I am not, but I also realize I do have a lot of li Read More

How you are supposed to identify a social media marketing expert? You are most likely to see at the number of twitter followers he has or number of fans of his facebook page. It may sound a sane approach to Read More

When opportunity tweets, tweet back. That may be the key lesson from young brother and sister entrepreneurs Scott and Stacey Ferreira, who recently landed nearly $1 million from Sir Richard Branson and Colorado venture investor Jerry Murdock for their startup -- when they weren’t even looking for f Read More

Brands and companies have been using Google+ since November 2011, when the network rolled out to businesses and other non-individual entities. The new social arena provided an opportunity to strengthen relationships with consumers and make up for any lack of success on other social networks, such a Read More

Whether from a lack of experience or a lack of time, small businesses that aren’t using direct mail are missing out on a potentially significant source of local business. Here are some tips for getting started. Read More

When many of us think of making charitable donations, we think of cash. However, it’s also possible to donate clothing, household goods, and other items to charity — and receive a tax deduction. Read More

Despite the fact that it lags behind social media giants such as Facebook and Twitter in membership, with Facebook clocking in at over 900-million users and Twitter topping 140 million, StumbleUpon’s relatively small 25-million users are currently contributing more than 50 percent of all referral t Read More

When composing any piece of writing, whether it's ad copy, a blog post, or a news story, it can help to answer the 5 Ws (and How) of journalism. Read More

In the beginning search engines did not consider links in their ranking algorithms, but businesses wanted links to their site simply for the valuable traffic from a specific target market.
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A lot of small businesses consider Elance as the gold standard of freelancing. When you don't want to turn to Elance, where do you go to find great freelance projects? There are other general and niche alternatives that may suit your business needs. Dan Kenitz explores the best Elance alternatives Read More