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Google has some degree of trust or distrust of the sites it crawls, and Google’s degree of trust with a site can go up (highly credible) or down (spam site) based on the factors revealed here. Read More

A creative merchandise display for sunglasses will not only attract customers but also draw attention to particular items you want to sell. Read More

One of the great things about authors is that they are often very flexible and open to adapting successful marketing strategies from other fields. So let's see what we can learn from the mommy blogger, giveaway and coupon section of the blogosphere. Read More

To make things even more frugal for you, there are three free copies of the Frugal Book Promoter available to three lucky contest winners. The contest runs all through November, and there are four ways you can win. Read More

If something is critical, make sure you own the real estate. This is a good principle to keep in mind when building a reputation, a business or whatever is important to you on the Internet. Read More

Have you ever felt the need to use big, long words to sound more authoritative or to fill up space? In most situations, all you are doing is sounding more difficult to read. Go with the smaller word, not the littler word. Read More

All-night study sessions and epic-tailgate parties are just some of the things that characterize the college experience in America. If you’re starting a business while you’re still in school here’s one more: Figuring out how to turn your classmates into customers. Read More

The top piece of advice I give my clients to is to create something original. It might be just a blog post. It might be a tool. Or an Infographic. Or an app. Read More

Entrepreneurs are visionary, passionate, and creative. They are energetic, enthusiastic and positive.  Until faced  with the idea of the Cold Call or even the follow up call. The cold call is often the stumbling block for many entrepreneurs and salespeople. Read More

Here are two spammy link-building techniques that no longer work – but that are still being pushed by many SEO practitioners today. Read More