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At the heart of Waigaya is a single concept: paradoxes and disagreements are the essence of continuous improvement. However a KAM chooses to implement Waigaya – the underlying principle holds – without incorporating the sales and competitive intelligence from others supporting the account, only an Read More

Virtually all small business owners struggle with issues of working capital and cash flow, especially in rapidly growing companies. Although many companies finance growth by borrowing funds to increase their Free Cash Flow (FCF), this approach does have drawbacks. Long-term financing can negatively Read More

“SEO is dead”.

I’ve seen those words written so many times that I’ve lost count.

Here’s the thing…

SEO is not dead, far from it in fact.

Then there are the comments flying round about how social media and content marketing are the new SEO.

Wrong.

The truth is that these are all ju Read More

Learn eight Google tips to access a whole new dimension in search specificity, allowing you to hone in your results and filter out irrelevant web pages. Read More

When a business opens its doors for the first time, it uses financing it received from a variety of sources. Read More

Is You Content Marketing Plan User Friendly?

Seems like a simple question right?

I thought so too until I saw this great Content Marketing Infographic. Read More

In my experience, consummate entrepreneurs tend come up with more startup ideas than they can ever implement, and some of the ideas may not even make business sense. But how does any entrepreneur know which ideas to implement, and which ones are best left behind? Read More

I read an interview with a very well known sales pundit on the “6 Ways To Beat Lower Priced Competitors.” At the end, I sighed, thinking, “How can some of the ‘best in the world’ continue to get things so wrong.” Read More

There's a grand misperception among business owners and social media users that follower counts are extremely important. Too much talk and emphasis is placed on how so-and-so has one million followers. The reality is that after a point, none of that matters. It's true that a new business Twitter ac Read More

Today’s #TYBCommunity round-up includes posts about Google’s structured snippets in search results, handling negative feedback, Social Media Etiquette, Facebook tweaks to newsfeed, Twitter strategy shift, reasons why your HR department is failing and more. Read on to find out how you can contribut Read More