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I know some entrepreneurs with successful businesses, and others who seem to have a great relationship with their family, but I can’t think of many who have both. Some people would argue that these two successes are mutually exclusive, but I’m not convinced. Read More

Buyer’s persona helps you create engaging content for your potential customers, it gives you insight about the habits of various types of customers. But before start creating the content for potential customers you need to research about the buyers persona. Collect data from web analytics, your own Read More

In this #TYBCommunity round-up we have online tools for awesome headlines, Facebook lead ads, a social media plan, content writing, Facebook growth hacking, working from home, millennial employees, retaining your employees and more. Read More

Do you know the difference between a trademark, copyright, and business name? Get the facts straight and help protect your small business! Read More

After reading “7 Mistakes to Avoid When Naming Your Business” by our President, Susan Payton, I wanted to write about naming a company from a marketing perspective. Read More

So you’re looking for the easiest business to start. While you’ll find lists and lists of ideas for starting a business, the answer is simple:

The easiest business to start is the one you’re most excited and passionate about.
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Larger retailers like WalMart and Amazon have already made up their minds. Though they too condemn the senseless violence, not all small retailers are certain banning the flag is the right decision. Instead, these businesses must do their own soul searching to decide the right thing for them to do. Read More

The visibility of Google, Facebook and a few others continues to propagate the myth that the ultimate objective of every entrepreneur should be to take their startups public via an initial public offering at the earliest opportunity. Everyone thinks this is the route to become the next billionaire Read More

Google has integrated tweets into search results and this massively important to your business! Find out why. Read More

When navigating online, you’ve probably seen that many of your competitors are using Pinterest to promote their business. So, you decided to also give it a try. After you’ve opened your Pinterest profile; optimized it with a great photo, concise bio and your website link; you then upgraded it to a Read More