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Sometimes it's little, simple steps that can quickly get your workplace on the path to being green. Read More

Social media is fast becoming an integral part of marketing campaigns. The more the internet pushes the boundaries of communication and how fast it can deliver multimedia such as videos and photos, the more it becomes ingrained into the very essence of everyone's day to day activities. People communicate in much broader ways now than they every Read More

What's more stereotypically trivial than shoe shopping? Using Twitter, of course! Online shoe retailer Zappos does shoes and social media remarkably well. Scores of bloggers, lots of video blogging and 198 employees on Twitter help keep the company's profile high and humanize the folks behind the shoe sales. Of all the different types of soci Read More

Jeff Bezos recently highlighted, Animoto, a great self-service video creation site. As a former TV commercial director and still photographer I can relate to what Jeff is saying -- in the old days it took dozens of hours in an expensive post-production studio to create even the simplest video from collections of stills. Animoto can do it in a Read More

We all know about Digg and the benefits of using this service! The social network area is becoming a huge hit and Digg is a big time player. But what if I told you there was a site “just for” small to medium size business owners that functioned just like Digg does? Would you go take a look? Instead of people sorting through (unrelated) categ Read More

In the last 30 days, lenders have sent several hundred thousand letters advising borrowers that their home equity lines of credit are frozen. Small-business owners who use home equity lines to bridge cash-flow gaps throughout the year are also being stricken by these curbs. Read More

"Most internet users age 45 or older say content online serves less their needs and interests than those of younger persons, according to (pdf) a Burst Media survey on the availability of age-appropriate online content, website design and targeted advertising." Read More

Are your readers doing what you want them to do? Find out how to brilliantly call-to-action and get customers to do what you want on your website and beyond! Read More

Stand out from your Competiton! How to Become a Marketing Innovator, Increase Visability, and Make a Lasting Impression! Read More

Becoming an authority site is a lofty goal, but with the right amount of dedication and expertise, you can achieve it. Building authority means staying on top of news, networking and proving that you know your stuff better than anyone else in your niche. Leverage these tips, tools and references, and you'll be well on your way to becoming an auth Read More