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If you ever dreamed of starting a small business, the first thing that comes into your mind is money. This is not only limited to how much profit you may get but how much money you need for the start up. Starting a business is not all about money. You might be hesitant to start a business because you either do not have a lot of capital to start wit Read More

with limited resources, how should entrepreneurs engage in this time consuming but very much needed marketing strategy? Read More

What spending too many hours playing video games can teach you about growing your business or your career. Read More

If e-mail and social media are so far apart, how can we bring them together within our overall marketing philosophy and make each other complementary to our overall goal? Read More

Here is a list of useful presentation tools that will definitely help to improve your next presentation. Read More

If you want to interact with people who has a background in PR or just to learn something or two regarding PR, here's a list of 100 PR people worth following on Twitter. Read More

With a good strategy behind it social media marketing is extremely effective at targeting consumers and engaging them in a conversation not just about but with the brand. When used in combination with search engine optimisation (SEO) it can yield even better results. Social media marketing is being used by those in the SEO industry, because social Read More

Many small businesses don't have the time or resources to adequately monitor their own financial status, no less the ability to screen the finances of their partners, vendors, suppliers or customers. However, if SMB CEOs take away one thing from the current recession - it should be a clear understanding of how important it is to have a transparent Read More

Small business franchise opportunities don't need to be expensive and here are some in a variety of opportunities from Work.com. Matt Alderton, a guide at the community, explains opportunities all for less than $50,000 including industries ranging from financial management to food services. A word of caution: be sure the opportunities are good on Read More

Can video marketing trump other mediums when it comes to spreading the word about your small business? It can, according to Caroline Melberg at the Small Business Mavericks blog. Why? Because, Carolinhe insists, video can inspire more trust than print or even audio only messages about your product or service. Video allows more levels of communicat Read More