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You might have been aware of the term Marketing Funnel, with the “marketing funnel” model, your prospects gives you their email or physical address in exchange for getting something free. Over time, you move your prospects into your marketing funnel by introducing them gradually to purchasing your high-end products and service, by “funneling” pros Read More

If you're running a small business, you may have often wondered how to read your customer's mind. Now you can, thanks to this handy podcast from Inc.com. Rod Kurtz interviews Inc. Magazine senior editor Bobbie Gossage about online tools you can use to find out what people are saying about your business. The conversation ranges over a collection Read More

CtW Investment Group has called for Whole Foods Board to start finding a suitable replacement for CEO John Mackey (confirmed with a published letter below). It is said that the damage caused by Mackey' WSJ Op-Ed made him a 'liability' to the company he co-founded. CtW Investment Group Executive Director Bill Patterson commented: Read More

You should. A peer advisory board has been shown to generate superior results for its executive members and their companies. There's a model that can fit your schedule. Read More

Although education directory CourseAdvisor was receiving more than one million unique visitors a month, it still wanted to maximize the percentage of users that completed information requests and converted into qualified leads. In testing the TRUSTe Web Privacy Seal's impact on conversions when displayed, CourseAdvisor saw a 9% boost. Read More

Most small business owners and entrepreneurs now realize it's important to have a presence on the Web so that your customers can learn more about you and even shop for your products online. But just being on the Web isn't good enough. You also have to be an authority on the Web. Think about your company for a second. What ever widget you sell y Read More

Esra'a Al Shafei put it all in perspective Saturday. Speaking via Skype from her home in Bahrain, the founder and Executive Director of MideastYouth.com, showed the crowd gathered at Social South the true power of social media, the internet and the idea of freedom. Read More

Don't think there's a Web savvy small business owner that doesn't know about Yelp. It's one of the most powerful and authoritative review sites on the Web. However, I was curious to know if SMB owners were really taking full advantage ... Read More

In this guest post on the Small Business CEO, Laura Pettit Rusick, of http://www.optsolutionsinc.com/ gives four challenges and their attendant solutions for helping small to medium-sized businesses to tackle the kinds of projects that can help them grow. If you are in charge of an SMB seeking to take on the larger projects needed to take your com Read More

If you don't live in one of these top cities for entrepreneurs MOVE! Just kidding. Actually, with Internet technology it seems likely just about any place could be a good place for starting your small business venture. Still, this slide show with commentary from Inc.com is an interesting overview of cities that rate highest for successful startup Read More