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Blogging best practices and its profitability. See the best strategies to follow to successfully market your blog in 2020. Read More

Video Marketing will be essential for your Hotels existence in 2020.

This is a harsh and brutal reality.

By 2020 the customer experience is trending to overtake the pricepoint as the most important aspect of the decision process.

Customers will no longer compa Read More

Over half of consumers (54%) say they would like to receive promotions via text messages. Despite the consumer demand for text messages from business, only 11% of businesses send such information by text.
These findings emerged from a report compiled by SMS marketing software specialists, EZ Tex Read More

In the past few weeks, every startup founder I have spoken to has told me that they are making the Head of People one of their first hires. I am so happy that they are doing this. Every employee is an individual. And not all of them work the same way or react to projects the same way. Read More

Starting a business is a challenging undertaking, but once you manage to find your feet and make it run like clockwork, it’s time to think about expanding to new markets and possibly scaling your business globally.

Here are our tips on how to take your business across the globe. Read More

Brand positioning is a common term used by managers when talking about increasing the productivity of an organisation. The goal of brand positioning should be to base all customer activities to the definition of a brand. It is all about categorising your brand. The way you present yourself should l Read More

If you study a list of failed companies, you’ll readily notice that poor cash flow is one of the primary causes of business failures. And it automatically follows that accounts receivable is one of the central contributing factors to failed cash flow.

If you want to enhance your cash flow and bu Read More

Do you need to be a more creative brand in 2020? 7 companies with brand power including the Apple Marketing Plan and the Google Marketing Strategy. Read More

Wouldn’t it be nice to have a content marketing expert as part of your team? Someone who would give you pointers on how to tweak or repurpose old content? That's what this podcast is all about. Read More

Meta descriptions, once widely abused in SEO to commonly overlooked — find out how meta descriptions convert to traffic and how to use them.

In my opinion, meta descriptions are not dead.

The still play a role in SEO and can bring many benefits to the site owners if they know how to utilize t Read More