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In the marketing world, there’s been some buzz of late about the change to Starbuck’s logo. It’s gone “typeless,” and there is now no association of the Starbuck’s name with the pretty green mermaid. Here’s a very small quiz to see how many of eight logos you can match to their brand name. Read More

It has been quite a debate. Whether you should write for money or exposure. On an authority website you get a lot of exposure - but, is that enough? Read More

Yes, you read right…we’ve just finished updating our 2011 Google SEO Success E-Book after 5 more months in the trenches with SEO and we’ve decided to discount it too!

You know by now as a regular reader, that we do SEO for a great select group of Canadian and global clients and you know that we Read More

This was great to think about questions that come up that help my business! Are you paying attention? Read More

Today is Take your Daughters and Sons to Work Day. Do you take the time to show her and give her the picture of being the owner? Does your language reflect that? Read More

Public relations is the hot potato of the marketing budget. Chief Financial Officers hate it, while salespeople and business development executives love it. The truth is the ROI of PR is very different than the ROI of advertising and no less valuable. But, because of the differences, it requires an Read More

This is a good blog post about how focusing too much on short term costs can be detrimental in the long run. Read More

Looking to crush it on LinkedIn? Follow these 10 tips to own your profile and connect with more professionals on LinkedIn. Read More

A website that gets customers to come back often can be a powerful tool to retain customers, build your brand, and sell more of your products or services. Read More

The following is a list of Facebook Pages of prominent groups, companies, and people in the tech industry that have an active presence on Facebook. Read More