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Thirty years later, yesterday's new technology is now antique and there are more questions than answers. To shed light and highlight the issues of ERP software we went to an expert with over two decades of experience and a SYSPRO partner. Read More

Breaking down the identity of the buyer into two camps. The hungry or the guarded. Seth Godin's high level thinking inspires us to dig deeper and so we shall. Read More

The bit of marketer in me completely understands the need for qualitative data that draws a distinct conclusion on how a campaign performed for a certain audience. Monitoring a campaign, it’s demographic reach, and adjusting your message to fit is an important part of the marketing process.

Unli Read More

Podcasts can be a great way for small businesses to build awareness and loyalty. Learn how to setup your very own podcast today! No technical skills needed! Read More

I've been saying quite a bit privately, but I think it's time to say it publicly:

If you are an entrepreneur, raise money now.

It's never easy to raise money. People who say, "It's easy to raise money," usually neglect to mention the second half of the sentence, which is "if you are in a Read More

Amazon cloud has experienced server problem, affected many sites, including the popular Reddit, Foursquare, Quora and many others. Some lessons learned. Read More

Scott also has an amazing book that I have read twice called “UnMarketing: Stop Marketing. Start Engaging” where it goes into detail about how people are trying to monetize social media so much. Read More

I sat down to write a baseball blog today. I was listening to the Mariners’ game and enjoying the comfort I get from baseball as backdrop. It’s also opening day for Japan’s baseball season. The game was played in QVC Marine Stadium in Chiba, Japan because the stadium in Sendai was too damaged by th Read More

In today's post John Jantsch covers the importance of being different from your competitors. He offers a simple test to ensure that you are different from your top 5 competitors. Read More

Many of today’s business owners and executives find themselves frustrated when dealing with the subject of marketing. I thought it might be helpful to share some basics about marketing, PR and advertising, as it relates to your company’s growth. Read More