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Minimal control over technology use is a mantra I’ve been chanting into the blogosphere for a while now. The great majority of people know how to behave, want to do their jobs well, and are predisposed to be helpful to their colleagues. If you believe what’s in your mission statement, empower your Read More

This article will show you how even small businesses with a limited marketing budget can find new customers and build a brand in very cost-effective way. Simply by starting a blog. Read More

Raising and managing capital is a business’ biggest challenge, regardless of its stage of development. Whether you are a tech start-up or a successful business in expansion mode, you can sharpen the focus of your fundraising plan if you first take the time to understand the different stages of deve Read More

Should the primary purpose of taxation be to support the government or maximize economic growth?
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Nowadays, an online marketing plan influence the successfulness of a business on the Internet. The Net marketing is a developing industry, it regularly incorporate changes almost every week, this is the reason why now and then it’s horrifying to draft an online marketing plan. There is a giant cont Read More

A few weeks ago I wrote that I didn’t like business writing when I started out. Why? Well, it took me several centuries to write very long white papers, data sheets, and other sales collateral. Strange word ‘collateral’ isn’t it? The main reason we did this was the ‘assumption’ that customers prefe Read More

The Pros and Cons of becoming a Business Freelancer.

A Reality-Check from me and my new Ferrari! Read More

Email has developed a bad-boy reputation as a blanket direct marketing method. The 'spray and pray' approach to business acquisition has resulted in customers opting out in their droves and the proliferation of anti-email technologies.

Let's face it – email marketing has become more difficult an Read More

The breadth and depth of the technological reach on display at Autodesk University, particularly for a first-timer such as myself, is, for lack of a less hackneyed phrase, overwhelming.

But what is important to eventually grasp at such an event is the transformative power of technology to drive Read More

There are 7 lies that people tell themselves that will keep them from changing their dream of entrepreneurship into goals they can accomplish. Find out what they are here. Read More