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J.K Rowling is a highly-successful author who penned the seven-book Harry Potter series that captured the hearts of readers all over the world. But success did not come easy for her. She had to go through twelve rejections before her first novel was published.

What propelled her to success is Read More

Business owners carry a responsibility to make their websites accessible to all users.

It’s a matter of altruism -- accessibility is the obvious moral position -- but it’s also a matter of legality.

Now is the time for public and private platforms to adapt, and the power of AI can help make Read More

The competitive nature of a work environment can be both nurturing as it fosters a more excellent drive to success through competition, and it can also have a negative effect, leaving some employees feeling inadequate.

With the evolution of businesses, we have seen brands moving away from comp Read More

The simplest adverts tend to stick in our minds. In fact, some well-known brands have created such iconic images that they no longer need to feature their company names in adverts. This strategy sounds risky, but some big brands have perfected the technique.

Mysterious marketing like this prove Read More

If you really want to grab the attention of the media, bloggers and influencers, conduct your own original research. Be the source that others quote. Read More

The year 2019 saw numerous developments, updates, and changes in the social media industry. From changes in the security approach on Facebook due to GDPR to Instagram expelling counterfeit devotees from the platform, numerous new things occurred on social media in 2019. All the while, the Influence Read More

The common myth among people is that financial advice and advisors are for the rich and wealthy, but that is not the case as every person needs the advice of a financial planner to stay financially secure. Many financial experts suggest on the contrary to have financial advisors as you get a better Read More

Running a small business requires entrepreneurs to put on different hats and deal with a variety of business functions. These include, for example, financial management, marketing, sales, personnel management and product development.
But you also must keep a watchful eye on trends. They can change Read More

The face of digital marketing is always changing. Sometimes it can be a challenge for marketers to keep up. Some new tech trend pops up one day and feels like it disappears the next.

Read about these digital marketing trends that are anything but flashes in the pan — these are here to stay.
Read More

Running your own small business is often challenging, especially because it involves wearing multiple hats and coming up with solutions to problems that you may not be familiar with. The consequence is lots of late nights and hours spent on tasks that should be reserved for leading your business an Read More