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Small businesses need to utilize digital technology to compete with larger businesses that benefit from economies of scale and more advanced technology to automate their larger operations. Read More

I'm experimenting with offering my employees a living wage as a small business and documenting the whole process on my blog, small business billionaire. Read More

Not everyone grasps the email marketing concept, and for good reason. There is a lot of planning and brainstorming that goes along with it. When to send out the email, hoping your subscribers will go click-happy on your links, keeping track of what gets clicked, and so on. Read More

People don’t want to work too hard for their information online. It is so easy to find new sites on Google which means that users spend less time visiting individual websites. To avoid this and to increase the time visitors spend on your site, you must create a better content experience. You must m Read More

Matt Cutts, the lead of Google’s web spam team, spoke about why WordPress is the best optimized blogging platform for search engines and gave some tips for all bloggers on how to start getting search traffic. It is a classic WordCamp talk that has stood the test of time and is a great introduction Read More

Recently I covered Google Authorship, and the transition from Keyword search to Semantic search. But today I want to take it a step further and bring it all together. And to do that I need to introduce you to one more term. Google’s soon to be released AuthorRank. Read More

Digital marketing expert Patrick Coyne takes a look back at 2013 digital marketing trends and tells us what's in store for 2014. Read More

With over 1.4 million active and engaged Followers, the hip clothing store is the 3rd most popular brand on Instagram. An average update on Forever 21’s Instagram gets between 35,000 to 45,000 Likes.

We wanted to give you a breakdown of the successful strategies from Forever 21 - and show... Read More

Let us take a quick look at 3 of the common mistakes, and misperceptions that can cut the lifeline between you and your bottom line in the next twelve months. Read More

If you start creating a presence on social media today, expecting to get a massive response in a few weeks, you are going to be disappointed. Read More