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Not too long ago, undergrad students and post-graduates realized crowdfunding could solve their financial woes. Today, with student debt reaching incredible highs, crowdfunding personal projects simply makes sense. Many institutions have identified this tendency and offer courses on competitive cro Read More

Discover The Art and Science of Content Marketing with this colorful infographic by Douglas Karr on Marketing Technology Blog. Read More

you’ve been paying attention to the latest online shopping trends, this millenials infographic fits perfectly with other research that’s been done on millennials’ financial savviness and online behavior. A lot of this is influenced by growing usage of technology in our daily life: smartphones, tabl Read More

Three members of our Palo Alto Software executive team offer their answers to the question: "At 29, is it too late to start a business or build a startup?" What do you think? Read More

The telephone is far from dead as a tool to find more customers and maintain relationships with the ones you have. Read More

Delivery rates. Open rates. Click-through rates. These are all key email metrics. Making sure your email gets into your readers’ inbox and opened are critical to email marketing success. Read More

Eric Squires and St. Regis Club owner Dave Gustafson achieved long-time dreams when they opened Three Crowns Coffee, a gourmet coffee shop in Warsaw, IN. Read More

Since 2010, social media has been the leading emerging channel for lead generation. A new infographic from Quicksprout shows that 20 percent of business users have replaced email with social networking sites as the primary interpersonal communication while 63 percent of companies using social media Read More

Trust in sales often takes longer to establish than the timeline of a project or a buyer's objectives. Look at goodwill as a means of winning sales now, while building long term trust. Read More

Trust in sales often takes longer to establish than the timeline of a project or a buyer's objectives. Look at goodwill as a means of winning sales now, while building long term trust. Read More