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As we say goodbye to 2013 and welcome in 2014, it’s fitting we pay tribute to the multitude of social media channels available. After all, the ... Read More

The world of digital marketing mediums and associated campaigns have now become a pivotal part of successful marketing strategies. Most well-rounded integrated marketing strategies should include everything from SEO marketing and social marketing to blog marketing Read More

What is the size of the Timeline Cover Photo? What is the recommended upload size of a link thumbnail? How do the dimensions differ for an uploaded image depending upon whether it’s on the Timeline, desktop News Feed, sidebar or mobile? See the infographic below for all image dimensions of Facebook Read More

Whether for your personal profile or your brand page, the desire and question of how to schedule Google Plus posts is one that comes up daily, yet the answers aren't obvious. Here are ALL of your options. Read More

Have you visited Klout in the past few days? Did you see how Klout has become a content creation platform now? You may have noticed a big difference when you landed on Klout. It is no longer the same Klout you have known for the past few years. It’s no longer about just the score of your social med Read More

A Guide to Constructing Your Homepage in 2014 -
The homepage is the first impression your visitors receive when they arrive at your website. This is why the homepage design will be the deciding factor in whether or not you can retain your visitors. Learn how to make a great homepage for 2014. Read More

Andrew Hill at the FT wrote an interesting column last week about “Purpose”. As he pointed out, it has become quite a buzzword in CEO circles. Ellen Kullman, CEO at Dupont wasn’t the only CEO to use it at the recent World Economic Forum. But he missed a point - purpose needs context. Read More

Of course, your goal is always to satisfy your customer. And in a perfect world every customer would be so deliriously happy with our products and services that nothing like this could ever happened. But happen it will, at least occasionally. Though it may be a bummer, here Jenna Markowski of Quali Read More

Successful entrepreneurs, like Tony Hsieh of Zappos and Casey Sheahan of Patagonia, have long since realized that influence is no longer something that you do to someone to get what you want, but requires listening and relationship building to do what they want, with a win-win outcome. We now live Read More

If you are a teacher, or spend any time talking with one, you probably know that the in-class use of social media is a scourge of daily class activity. It’s frustrating for lecturers - or even one-on-one tutors - to have to stanch a brazen tweet or like in mid-sentence. However, constructive uses o Read More