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When it comes to small-business marketing, a great website can be one of the most effective and cost-efficient marketing channels out there. Here’s how you can create a visually appealing website that represents your business in a unique way. Read More

A PRM should be the one repository to manage content of all types and from all sources to enable all partner audiences to succeed. Read More

I wanted to expand on my post, Insight And Co-Creation, and much of my writing on Value Propositions/Creation. Often, I speak of the value we create in the Read More

My name is great for SEO purposes: if you type my name into any of the major search engines, everything that comes up on the first page of results refers only to me. I thoroughly dominate the first several pages of results, too.

It’s unusual, though. I spend quite a bit of time searching for spe Read More

Emotional intelligence is the ability to understand your emotions and realize how they effect on the people around you. Emotional intelligence can be developed in anybody. Today's post covers five simple tips that can guide you on how to improve your communication skills and your emotional intellig Read More

How may I help you? We hear this question everywhere. From stores to customer service, you cannot avoid it. As patrons, we know the deal. We know that the more details we are willing to give staff, the better service should be. Read More

Writing headlines for your content is the most important part, because you need to get the attention of your protects in the first place. Read More

You’ve just hit Publish. You don’t know what will happen from here, but at the moment, you feel relieved. You’ve just written one of the most controversial, eye-opening, highly-polarizing posts on your blog. You know it’s ripe for debate and there are going to be readers who take your perspective p Read More

Starting a blog is not easy and if you want be successful you need to have goals and work towards them just like with finances. Check out the stats and goals. Read More

Google would have us believe that SEO happens naturally, simply by writing and sharing great content. Those of us who have spent anytime in the SEO trenches, battling for search rankings...we laugh at the notion of natural search optimization. Read More