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Most entrepreneurs start their company with the highest of ideals, and wouldn’t dream of building one with a culture of indifference or downright unethical behavior. Yet all too many succumb to the pressures of survival, driven by demanding investors or a cutthroat competitive environment. How does Read More

There’s a lot that goes into creating a good email marketing campaign. You need to engage your audience, compose a message that resonates with them, and have a beautiful design to back it up.

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Business owners must always have their fingers on the pulse and be prepared to adapt to change. Here are five tips to ensure your brand is equipped to do so when necessary. Read More

Making a name for yourself while running a small business is tough nowadays. This article showcases how small business owners can get their names out there... Read More

It is easy to guess the most popular online marketplace as they have made a few headlines here and there, but the second most popular might not be so obvious. The answer is surprising because it is an ecommerce site that focuses on handmade or vintage items and craft supplies.
What is especially i Read More

Just as some McDonald’s restaurant franchise owners got to finally re-open their dining rooms to customers for the first time in more than a year, they may be closing again.
Reuters is reporting that it’s seen internal documents and memos indicating that McDonald’s will instruct its franchise owne Read More

Video is like all other forms of content - you have to promote it! Learn how to promote your YouTube channel effectively right here. Read More

This article looks at explainer videos; what they are, why are they useful and types of videos. This budget-friendly type of medium is one of the most cost-efficient marketing strategy that many businesses have implemented over the past few years.

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In the book “Same Side Selling,” the authors talk about a concept called “One Hundred Pennies of Trust.” The idea is that a prospect comes to you with 100 “pennies of trust” to allocate for your services. It’s a finite resource, so you must figure out where those pennies of trust should be spent. Read More

How to use Trello if you are a blogger, a solopreneur, a team member, and reviews of 9 best Trello extensions. Read More