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There’s a lot of debate these days around sponsored content and the more recent term of “native advertising.”

Many like to point out that sponsored content is nothing new. Advertorials have been around for a long time. But they seem to be taking on more importance as brands “become publishers” w Read More

Our U.S. economy is slowly climbing out of this recession and, for the moment, new car sales are surging once again. As a bell weather for the short-term, things look pretty rosy. Long term, however, there are storm clouds brewing. […] Read More

Starting a new business takes a large amount of time and money. As a new business owner, you need to be prepared with budget-friendly ways to reduce startup costs. Use these five tips to reduce your start-up expenses until you have more money coming in. Read More

For entrepreneurs, hiring staff members is a rite of passage in terms of branding your business. As they celebrate this significant milestone, small business owners should make sure that they do not take this process lightly. Read More

By Michael Juba

Success happens, that much we know. You can see examples of it all around you in the business world today. Microsoft, Apple and other big data companies are pinnacles of achievement, sure, but there are certainly plenty of businesses that have found repeated success in their fiel Read More

How I Increased My Website Traffic 1,187% in 4 Months with FREE Traffic - How important is business blogging?  Does blogging help with organic traffic? How many times should I blog? Does social media […] Read More

What will you do if a customer charges back his payment? Well, here's an infographic that discusses the nature of a chargeback. From here, you can formulate some strategies on how to counter this when the time comes. Read More

Facebook rules the social media world, no matter how many likes or dislikes it. It was the site that made social media as an crucial part of our daily life. Today, we are using social media platforms for a variety of functions. Read More

Brand advocates are people who talk favorably about a brand or product on their own accord. They are generally customers who were highly satisfied with a product or who've experienced excellent service from a company. Advocates pass on positive word-of-mouth about the brand to people they know. Read More

It is important for every woman entrepreneur out there to understand the key role existing customers play in the in business growth building. For one, convincing existing customers to buy again costs less compared when you try to convince a new customer to buy. Read More