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In this post, freelance graphic designer and social media "helper" Evan Austen talks about the business lessons he's taken from the (fictional) career of super hero Iron Man. (Actually, billionaire and inventor Tony Stark, Iron Man's secret identity.) Whether you happen to be a fan of comic book su Read More

Carol Lynn Rivera, project manager of Rahvalor Interactive, suggests it's time to ditch that stuffy old home page in favor of something new. How about a sales funnel segmented by needs and interests, price range, demographics and other qualities that might separate your visitors. The idea is to sav Read More

BizSugar CEO, Anita Campbell, shares some of her hard-earned lessons and insights for growing an online publishing business and building a startup. Read More

I came across this awesome guest posting opportunity five minutes ago. Literally, five minutes ago. Five minutes later I wrote this post. Why? Well, I will discuss below, as my first line item. You learn things as a blogger, things which promote your success. Read More

Something terrible happened to one of the students in my class last week. In just a short period of time, the Google rankings for his primary keywords went from page 1 to completely out of the search results altogether. Read More

According to Pingdom, a leading website monitoring service, WordPress is used by 52% of the most prominent blogs in the world in 2013. The number represents an increase in four percentage points from last year. Read More

There are few businesses that probably inspire thoughts of high tech innovation less than a family owned foundry and machine shop. Don't get me wrong. These are certainly vital small businesses. But they might not be the first places we think of as hot beds of high tech innovation. In the case of B Read More

Automation is a key step toward developing a stronger, more efficient, more profitable business. Technology allowing even the smallest businesses to automate operations are everywhere. If you don't automate some of your business functions, you are probably loosing money right now. Here are 8 reason Read More

No matter what business you're in, a blog can be an effective online marketing tool for your company or brand...if it's done correctly. The trouble is sometimes even the pros fall short of making the most of their company blog. Try these simple tips aimed at improving the quality of your content an Read More

We've passed what Internet marketing writer Peter Da Vanzo calls the hype cycle of social media in which people got excited with the medium simply because it was new. Sites like Facebook and Twitter are part of our daily lives now, but increasingly businesses want to know about return on investment Read More