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Do you know what to monitor with SEO and how to tie it into business goals? In this post, I’ll highlight some things that have changed with SEO, what that means for your content, some metrics you can monitor and how Supermetrics can help. Read More

I do not think about my competition. No two businesses are exactly the same, just like no two people are exactly the same. I believe we do business with those we know, like and trust. It’s the primary reason I encourage my clients to humanize their business. Read More

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and more recently added social-local-mobile (SoLoMo) to the mix. Mobile and global Read More

I could have gone "there" on this one, but I didn't. But, what I did do is share my observations. Things I'm seeing and feeling with regards to how potential clients of mine are acting. As you'll see... Read More

David Parmenter, Director of Data and Engineering for Adobe Document Cloud, shares with me how AI’s more practical applications provide a number of helpful examples of its growing impact on both our personal and professional lives. David also offers up a few ideas for how small businesses can leve Read More

Everyone must be on the lookout for next big career opportunity all the time. How can you prepare yourself to secure that next opportunity. Read More

Wondering what you can do with content when Facebook organic reach is almost dead?

Social media is continuously changing, and the traditional platforms no longer help the marketers with their KPIs.

On January 11th, Facebook announced an algorithm change where its news feed prioritizes content Read More

Most people start their working life as an employee. Even some of the world’s most successful entrepreneurs worked for a measly salary in less than glamorous jobs before they made the switch to work for themselves. Oprah Winfrey was a grocery store clerk. Amazon.com founder Jeff Bezos worked at McD Read More

Business growth is always exciting. Seeing your revenue, client base, workforce and market share expand is proof that your hard work and tireless efforts are paying off. Best of all, this is something that you can control, as long as you are putting in the necessary time, work, and effort. Read More

As a digital coach, Dana helps people become more productive by teaching them how to make the most of technology. She first learned about Messenger bots after watching the keynote video from the Facebook 2017 F8 conference. Read More