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Do Customers Have a Crush on Your Brand?

Avatar Posted by smallbizwoman under Marketing
From http://sethgodin.typepad.com 4122 days ago
Made Hot by: Copysugar on August 30, 2013 5:39 pm
Seth Godin still recalls the day his Google T-shirt got a gushing reaction from a passer-bye. That was back in the days when the search engine was new. It was at a time when customers had a crush on Google just as they have a crush on Twitter today. Crushes are helpful because they help you outdist Read More
Question: I run a small, boutique catering business and I have an opportunity to create an outsourced food service business for a company of 400 that is opening a new cafeteria. I’m looking for insight on how to staff and price my service so it will be profitable for both my business and theirs. Ca Read More
Small businesses aren’t dropping health benefits en masse in response to rising costs and the looming Obamacare reforms. They’re just making workers pay more for it. Read More
Learning how to start a beekeeping business begins by understanding what beekeeping is and what it does. Beekeeping or apiculture is a method of generating honey either for consumption or for wax and other bee products. They can also be sold or made into useful items. If you are interested in learn Read More
Before I divulge the step by step approach to starting a used bookstore business; I want to make it clear that the principles of building a business remains the same globally and to succeed in business, you must obey its principles. Read More
You must probably be getting ready to quit your job and start your own business. You are excited and enthusiastic about being an entrepreneur. If the situation above best describes you; then I encourage you to take the leap of faith into the business world. But before you take that leap to start yo Read More
How does it sound to your ears that most of the world’s richest men and women were school drop outs? Well don’t be surprised; it’s the truth. Read More
Now there seem to be a mix up between feasibility study and business plan. While some say they are the same, others argue they are not. So I want to use this medium to draw a line between a feasibility report and a business plan. Though the process involved in developing a feasibility report and a Read More
A feasibility report is an often ignored but vital prerequisite to building a successful business from scratch. In fact, not doing feasibility is one of the silly mistakes entrepreneurs make when starting a business. So in this article, i will be stressing the need to conduct feasibility study. Read More
Raising capital is one of the most challenging tasks for entrepreneurs; especially those who are new to the game. In fact, the inaccessibility to business capital is more profound for entrepreneurs in developing countries like Nigeria. I have met people with brilliant ideas but they are making no h Read More
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Share your small business tips with the community!