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If you have any lingering doubt about whether you're a solopreneur, this list should help you clarify it. Read More

Using Marketing Automation to track customers and win them or win them back with hefty online discounts. Read More

Twitter is a powerful tool for online marketing. The leaders of industry are on there with accounts and it seems to be working quite well for them, so what's your excuse? Stop waiting to see if it's just another fad and start making a plan for maximizing it's use. Read More

One of the easiest and most effective ways to capture your potential customer's contact information is through your web forms. Read More

Online Video is one of the best ways to communicate with customers for a small business owner. It doesn’t need to be elaborate or fancy, just to the point. People don’t read as much any more, so share your message in a video. Great links in here, too. Read More

By Rieva Lesonsky Do you know what your customers are doing online? With the Internet so crucial to marketing today, a clear picture of how your target customers use the Web is essential to success. A recent study by Nielsen, What Americans Do Online, offers some insights. Read More

If you want customers to Return again and again, and Recommend you and your products to others, you must treat them like Royalty. Here are some tips. Read More

Interview with Michael Margolis, Founder of Get Storied, on how he turned storytelling into a profitable business model, where his idea came from, how he got started, and more. Read More

I remember reading an Economist article in year 2000 about a possible ongoing dot.net bubble and what I can remember from that article is that I didn’t understand most of it. If you have ever read The Economist in your college years (or even in your 50s), you might know what I mean Read More

Everyone from individuals to employers has questions about the Affordable Care Act of 2010 – whether it’s deciphering facts from myths or trying to understand what your options for healthcare coverage are now and in the future. Cognizant of the need to provide the public with more information about Read More