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Sadly, even with this flood of computer generated insights, 95.8% of the world’s internet still does “nothing” when they visit a site. So, what’s missing? Psychology. Read More

Imperva Incapsula's annual Bot Traffic Report, now in its fourth year, is a statistical study of the typically imperceptible bot traffic landscape.
In the past, good and bad bots have always been responsible for most of the activity on their network.
This year, however, they saw a changing of the Read More

As we round the corner to 2016, everyone's looking for ways to build upon 2015's successes or overcome its failures. What everyone really wants is an advantage -- an unfair advantage -- something that sets us apart from the crowd and gives us an inside track.

Research indicates that acquiring a Read More

The increasing popularity of mobile devices globally has created a huge demand for apps.

There’s still plenty of room for innovative ideas, and fantastic apps that generate a healthy profit for those who developed them are released every single day.

Whether you decide to go down the free, th Read More

Marketing automation is one way small businesses can adequately compete with large enterprises. By automating marketing tasks such as social media and lead generation, businesses with a small staff can accomplish the work that a larger organization can do.

Marketing automation need not be expe Read More

The Judges for the 2015 Small Business Influencer Awards have spoken, and the Top 100 Champions have been selected! The list, as always, is a fabulous mix of up-and-comers and well-known small business enthusiasts, as well as companies and members of the media.
The Champions were selected by a hig Read More

Social media is now a requirement for businesses and as the demand for it grows, so does the cost. So how are small business supposed to keep up with the cost, the technology, and all of the never-ending changes that happens in social media while keeping up with their actual business?

Fortunatel Read More

Businesses of all sizes are turning to cloud services to ensure efficient and reliable operations and to provide better customer service.

According to Ovum, about 80 percent of companies now use the cloud in some capacity. However, more than 90 percent of global enterprises have concerns about t Read More

If social media is not delivering the return on investment (ROI) you expect, the problem isn’t the social networks. Just as a blog won’t make money if it isn’t monetized, you can’t expect social media to generate income for you unless you are using it to drive leads and sales. Read More

Everyone is searching for more shares, likes, tweets, retweets, etc. for their content. However, in today’s world of content marketing, relevant shares can be more important than just any share. What do I mean by this? It is all about quality over quantity. It isn’t just enough to have bot accounts Read More