Larger businesses should consider integrating established promotional activities such as email marketing with TV advertising, it has been claimed. The Direct Marketing Association (DMA) encourages firms to combine online advertising strategies such as email marketing, with direct mail and television advertising.
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Jsternal voted on the following stories on BizSugar
Marketing News | TV and direct marketing 'should be integrated'
Posted by jsternal under Direct MarketingFrom http://www.ashdowngroup.com 5414 days ago
Made Hot by: Bigheights on February 8, 2010 10:21 pm
The End of Consulting: A New Partnership & Our Focus on Software
Posted by epower under Online MarketingFrom http://www.seomoz.org 5414 days ago
Made Hot by: on February 2, 2010 5:32 am
Today I have two very big announcements. First, SEOmoz is exiting the consulting business to focus exclusively on our software model. And, second, we have an expanded partnership with Distilled, who'll be taking over many of our consulting clients and opening offices here in Seattle. I'm going to talk briefly about both of these below, then add detail wi...
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A Beautiful Way to Read More Blogs :: Duct Tape Marketing
Posted by ducttape under MarketingFrom http://www.ducttapemarketing.com 5414 days ago
Made Hot by: tiroberts on February 4, 2010 4:39 pm
If you use an RSS reader to subscribe to and read blogs (and you should) then you know what a great tool it can be to keep you up to date, well-read and inspired.
I’ve used the free Google Reader tool for a long time and love it’s simplicity. However, a reader of this blog (Rob Kirby) pointed out a very cool tool called Feedly that takes my subscriptions and creates a much better looking ma Read More
Google AdWords Sitelinks - Now Available for Some Advertisers
Posted by epower under Online MarketingFrom http://www.epowermark.com 5414 days ago
A post on the sitelinks feature in AdWords that is now available for some advertisers.Google has extended their reach for relevancy and choice even further by Offering Ad Sitelinks to select advertisers (Ad Sitelinks will only appear for advertisers whose ads meet a certain high quality threshold).
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Advice On Mobile Marketing For Small Business
Posted by jsternal under MarketingFrom http://www.understandingmarketing.com 5414 days ago
Made Hot by: on February 4, 2010 3:39 pm
Have you ever thought about doing mobile marketing for your small business, or are you an entrepreneur already doing some form of mobile marketing? Be sure to check out the #smbiz Twitter chat for small business on Tuesday, Feb. 2 from 8-9 pm ET, where we’ll discuss mobile marketing for small business and entrepreneurs.
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HGTV Uses TV to Promote Social Media
Posted by ryantaft under Social MediaFrom http://www.catalystmarketers.com 5414 days ago
Made Hot by: on February 2, 2010 4:32 am
HGTV does an awesome job of using traditional advertising, like TV commercials, to promote their social media presence. Incorporate their approach into your marketing.
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MoxieWorks : Small Business Gives Back
Posted by MoxieWorks under Direct MarketingFrom http://goodwolve.blogs.com 5414 days ago
Made Hot by: on February 9, 2010 8:15 am
With all of the talk about Haiti some small businesses may wonder what they could be doing to help out with that relief effort and all of the other causes that are dear to our hearts. Customers are already giving...
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How To Get More Facebook Fans - Some Basic, Proven Ideas
Posted by WayneLiew under Social MediaFrom http://thefuturebuzz.com 5414 days ago
Made Hot by: lyceum on February 2, 2010 4:32 am
The three steps outlined in this article are core to get more Facebook fans. Creative marketing helps too, but these basic elements have proved essential.
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Why the Kindle and the iPad may change the way we search
Posted by epower under Online MarketingFrom http://www.pandia.com 5414 days ago
This week saw the birth of the Apple iPad. In spite of initial skepticism Steve Jobs has decided that the tablet has a future, and he is right. It will also change the way we search. Pandia argues that publishers should support at tool that lets tablet users safe the web and subscription based content at the same time.
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Working from Home is Snow Problem!
Posted by EoinRedmond under ManagementFrom http://blog.myprojecttracker.com 5414 days ago
The recent blast of snow and wintry conditions has highlighted how unprepared the Ireland and the UK was for the weather front. With schools closed and employees unable to get to work it is the hosted solutions that keep businesses going.
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