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The advent of social media has obviously changed the way we share our lives with friends and family. We share photos of almost every aspect of our lives to sites like Instagram, Twitter, and Facebook. But when it comes to our “brands” are we doing the same? Do the images you share define your brand Read More

My Hanna Andersson story is about customer service gone wrong. What does it take for you to decide to walk away from a sale? Read More

After I participated in Réal Laplaine's publishing class on November 21, I knew how to publish and distribute my upcoming book. I will use CreateSpace (powered by Amazon) and a print-on-demand service in Gothenburg, Sweden. At the end of the class, Bengt Alvang (Alvång) presented how you could be f Read More

It’s no secret that social media is hot. It is the tool Du jour for any business professional eager to expand their reach. But how can businesses maximize their time spent online? Six quick ways businesses large and small can benefit. Read More

Did you know that America started out as a business venture? I want to send a mental thank-you note to the entrepreneurs and gold diggers of Virginia Company of London and I hope you had great first Thanksgiving celebration in Jamestown! Read More

When are deals really a deal? I was home on Thanksgiving morning watching my email flood with this sale and that sale. Only one message made me spring into action. Origins. They rarely lower their prices or offer $10 off $25. When are deals really a deal? Would you know if you saw one? Read more to Read More

I recently read an article from The New York Times that discusses how call center agents can now identify their callers’ moods and emotions based on their intonations. As quoted on the article, “It’s not what you say. It’s how you say it.” Read More

By Courtney Gordner

On Thanksgiving, it’s not uncommon for diners to pause before they feast in order to share one thing for which they are thankful. This practice shouldn’t be restricted to your dinner table, though. In fact, Thanksgiving is the perfect time to tell your customers just how muc Read More

By Mary Ann Keeling

In today’s landscape, customers are always looking for ways to be rewarded for being loyal to their favorite brands. And alternatively, companies are searching for ways to boost the level of trust among their customers. Seeing as how tangible items such as loyalty cards creat Read More

The holiday season is here and shoppers want modern point-of-sale technology to speed them through the showroom and the checkout lines. Read More