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Market research is a fundamental building block for your business. Market research is perceived as expensive, but it doesn't need to be so. In fact, much can be done for free. It is just really important that you actually do it Read More

Customers go quiet… they just do. They may no longer buy a product or service, or they may have stopped interacting with the brand altogether Read More

What the bleep did I just see? Was this an omen or a wakeup call? Or just plain weirdness? Confidence and optimism has come up in over and over in business news reports from Ireland, Germany, and China. If the general public is anxious and pessimistic, what do small business owners feel? Embedded in this intersection of optimism and confidence is.. Read More

Those who have become disillusioned with the online job search and have made a lot of efforts trying to find the job think that celebrities have always bee Read More

A new report from the Pew Internet & American Life Project found that 57% of adults have used search engines to find information about themselves online. This is an increment of 10% back in 2006. On top of that, 71% of social networking users 18-29 have changed their profile privacy settings. Read More

Would it surprise you to learn that startup activity in the U.S. is at it's highest point in 14 years even topping the activity during the famed DotCom boom? A report from the Kauffman Index of Entrepreneurial Activity relates this very fascinating statistic and raises questions (at least in some minds) about whether we really need to use more tax payer money to encourage loans for small business Read More

As National Small Business Week draws to a close, we look back on highlights including these remarks from U.S. President Barack Obama. Obama talks about his administration's efforts to help small business grow through elimination of capital gains tax for some businesses and government funding to encourage more bank lending Read More

Looking to get started on Twitter? Have you signed up but never got around to using it? Here's some great tips for getting up the starting ramp quickly Read More

What a difference 2 years makes! We did our first Fortune 100 list of companies and their current Twitter status back in 2008. (Fortune 100 List Of Companie Read More

A brand is after all just a name, so why so much fuss over branding? The simple reason to adopt branding is that it allows you to stand out in the crowd and helps your business/ product to make its presence felt. There are numerous ways of branding yourself and social media is one of them. Actually, in this case, five of them Read More